Many affluent baby boomers will remain active for the remainder of their lives, despite having to defer retirement or cut back on their hours in order to keep up with the work they need to do. With an increasing focus on happiness and an aging population, luxury homeowners are increasingly turning to luxury senior homes, which are often technologically advanced with amenities such as ongoing health monitoring systems, aromatherapy therapy stations, rooftop garden access for those with reduced mobility, and special facilities to allow for more intimate living environments with a greater emphasis on self-directed living and self-care.
The rise of the “silver boomer” generation places the focus on health and wellbeing for the older population. Older adults are now an active segment of the populations being viewed as a potential market segment for luxury residential and assisted living living providers. The silver boomers were born between 1946 and 1964, and those born after that are going through an upward growth curve, predicting the aging baby boomer population will last another 80 years (34 and 44 years old respectively).
For example, The Luxury Living Site (part of the Luxury Master Villas consortium) located in Kanata, Ontario has a one-bedroom with a den and spa and remodeled living and dining areas, and a one-bedroom and two-bedroom units with additional activity rooms, indoor/outdoor salt water pools and private terraces in an open plan design. One-bedroom units are priced from US$410,000, two-bedroom units from US$430,000 and two-bedroom plus terrace units from US$515,000. The site has a pet friendly policy.
Another part of The Luxury Living Site is the Kanata West master suite, a 350 square foot unit with a corner bath, four-piece marble finishes and granite kitchen. The unit is available for US$890,000. There is a 9-foot wide master suite, with balcony, spa and 100-year plus water views.
VIP Lifestyle and Thrill Packs
The trip is the appeal to the clubs, special upgrades, and variety of perks available. The Beverly Hills Belleza Knott Clubhouse in Arizona brings luxury to the table. This mult-level facility includes a renovated outdoor garden, exceptional dining, a sports complex, six treatment rooms including an acupuncturist, gym, and personal care and therapy areas. All amenities and services can be personalized. With this amenity, the upgraded estate is priced at US$5.99-7.99 million, and is available for furnished homes. It offers shopping, a cinema, drive-in theater, shuffleboard, fitness center, treatment rooms, 18-hole country club course, swimming pool, a spa, two tennis courts, home theater, entertainment rooms, and wine storage. The property has a four-bedroom condominium and two-bedroom home, as well as an office and a camper. The property also has a pizza oven and two patios.
The Hitching Post Club in Colorado offers a full service retirement community featuring a 49,000-square-foot clubhouse and fully stocked bar, covered indoor community pool, newly landscaped courtyard, fitness and Pilates rooms, sauna, yoga and meditation rooms, a 24-hour deli, resort-style poolside cabanas, and a private bowling alley. Retirees can also enjoy their health and well-being at The Fox Farms at Lake Monroe, La., which opened this year. One-bedroom, two-bedroom, and three-bedroom homes start from US$395,000, and two-bedroom homes from US$795,000.